Blog

Welcome to our blog. This is where we share insights on e-commerce solutions. We blog about commerce, tech, trends, strategy, marketing, UX, news and other stuff. Enjoy!

Norengros is building a new service platform with Geta

  • Development

  • PIM

  • E-commerce

Geta has entered into a collaboration with Norengros, where together we will build a new platform for their e-commerce solution with Geta Commerce Cloud, Sanity, Omnium and inriver PIM.

Åse Østmoen

New collaboration with ÖoB

  • Optimizely

  • PIM

  • E-commerce

We are excited to share that we are entering into a collaboration with Swedish retailer and well known brand ÖoB, to help them build their new online store based on Optimizely, and also upgrade their inriver solution.

Christian Öman

Working with promotions in Optimizely Commerce Cloud

  • Development

  • Optimizely

  • E-commerce

How to calculate discounts across multiple lineitems.

Mari Jørgensen

User testing in store

  • Design

  • E-commerce

We visited our customer Skeidar to do some user testing. Our aim was to figure out: how do the customers relate to the interaction between physical store and online store?

Djamila Belgaid

Five tips for omnichannel success

  • PIM

  • E-commerce

  • Experimentation

  • Marketing

Our advisor Claire is giving her best tips on how to deliver a true omnichannel experience.

Claire Sharp Sundt

The E-Commerce Manager’s Guide to Black Friday

  • E-commerce

  • SEO

  • Experimentation

  • Marketing

Every year, on the day after Thanksgiving, we have the biggest shopping day of the year: Black Friday. First tip in our guide: start early, make a plan.

Kjetil Ullsgård

Google Data Studio and Episerver

  • Optimizely

  • E-commerce

A few years ago Google launched Data Studio to help present and share analytics data in a more visual and easy to understand way. It's a great tool to create custom reports based on various data sources ranging from Google Analytics, Adwords, to marketing platforms and even file uploads. And of course sharing them with your team.

Frederik Vig

Custom Episerver Commerce Product/Variant router

  • Development

  • Optimizely

  • E-commerce

  • SEO

Just wanted to share a custom Epi Commerce hierarchical router that I'm using in a project where we have a Product -> Variant structure. All variants in the catalog belong to a product and a product can have one or multiple variants.

Mattias Olsson